(Elsevier Health Sciences) Food advertising is a multi-billion dollar industry, with approximately $1.8 billion annually aimed at children and adolescents, who view 1,000-2,000 ads per year. Some studies have shown there is a relationship between receptivity to food commercials and amount and type of food consumed. In a new study scheduled for publication in The Journal of Pediatrics, researchers studied the brain activity of children after watching food commercials and found that the commercials influence children's food choices and brain activity.
from EurekAlert! - Social and Behavioral Science http://ift.tt/2bbZ4aK
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