(University of East Anglia) Shoppers hoping to bag a bargain in the post-Christmas sales are much less likely to go through with their purchases if they are using phones and tablets to buy goods online.This is because consumers often worry they are not seeing the full picture on a mobile app or that they could be missing out on special offers or overlooking hidden costs, according to new research.
from EurekAlert! - Social and Behavioral Science http://ift.tt/2EbgYEe
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