(Springer) Our food system is extraordinary. If you've got a hankering after something, you can probably get it within the hour. Today, consumers also expect food companies to acknowledge the impact they have on our health and on the environment. However, the larger the company, the more likely consumers are to believe it will serve its own interests before theirs'. An erosion of trust means Big Food is at risk of losing its freedom to operate.
from EurekAlert! - Social and Behavioral Science https://ift.tt/2TXY3W4
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