Language used on credit card websites the hardest to understand

(University of East Anglia) New research led by the University of East Anglia reveals how easy it is for consumers to understand the language used on personal finance websites.The study analyzed the text of websites for payday lenders, personal loans and credit cards in the UK and found that while payday loans sites are easier to read, all are difficult. Credit card websites are hardest to read and contain more complex terminology, though no significant differences are found between payday loans and personal loans.

from EurekAlert! - Social and Behavioral Science http://bit.ly/2Dyqeop