Forecasting contagious ideas: 'Infectivity' models accurately predict tweet lifespan

(PLOS) Estimating tweet infectivity from the first 50 retweets is the key to predicting whether a tweet will go viral, according to a new study published in PLOS ONE on April 17, 2019, by Li Weihua from Beihang University, China and colleagues.

from EurekAlert! - Social and Behavioral Science http://bit.ly/2KMD4oK