Monday, 6 May 2019

Airbnb vs. hotels: New research sheds light on how they can compete and benefit

(Institute for Operations Research and the Management Sciences) Researchers from the Tepper School of Business at Carnegie Mellon University published new research in the INFORMS journal Marketing Science which sheds new light on the impact Airbnb and similar 'sharing economy' companies are having on the hospitality industry. The findings suggest that in some cases, the presence of Airbnb can help attract more demand in some markets while challenging the traditional hotel pricing strategies.

from EurekAlert! - Social and Behavioral Science http://bit.ly/2Viw8EJ

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