(Institute for Operations Research and the Management Sciences) With revenue from college football at an unprecedented $3.4 billion annually, universities across the country invest millions each year in recruitment efforts for high school football players. But with talented players typically receiving multiple scholarship offers, team rosters are in limbo until student athletes commit to a university. However, a new study in the INFORMS journal Decision Analysis shares how social media can provide universities with valuable insight into the decision-making process of their recruits.
from EurekAlert! - Social and Behavioral Science http://ift.tt/2BaLIqw
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